Harnessing Consumer Insights: Driving Innovation in Strategic Business Decisions. Join academics, practitioners, and policy makers in Bangkok for the 23rd edition of Southeast Asia's premier management symposium.
Since 2003, INSYMA has connected Southeast Asia's management scholars with industry leaders. The 23rd edition takes place in Bangkok, Thailand, bringing fresh perspectives on management research and practice.
Sharpen research with rigorous feedback, meet regional collaborators, and publish in indexed proceedings.
Case-led sessions on digital transformation, ESG reporting, and data-driven decision making.
Doctoral consortium, mentoring circles, and guided poster walks to refine ideas and networks.
Download the author kit, prepare your abstract, and submit before the deadline.
Submit PaperAll deadlines are 23:59 GMT+7 (WIB). Accepted papers will be presented on-site or virtually.
| Time | Activity |
|---|---|
| 07.30 – 08.30 | Registration |
| 08.30 – 09.00 | Opening Ceremony |
| 09.00 – 09.45 | Keynote Speech and Discussion |
| 09.45 – 10.00 | Coffee Break |
| 10.00 – 12.00 | Panel Session I & Networking Session (Exclusive for Co-Hosts) |
| 12.00 – 13.30 | Lunch and Prayer Break |
| 13.30 – 15.00 | Panel Session II |
| 15.00 – 16.00 | Closing Ceremony |
| Time | Activity |
|---|---|
| 08.30 – 10.00 | Opening Session · Video Presentation · Signing of MoU & MoA · Visiting Professor Session |
| 10.00 – 10.15 | Refreshment Break |
| 10.15 – 12.00 | International Community Service Program |
| 12.00 – 13.00 | Lunch |
| 13.00 – 18.00 | Free Time |
| Time | Activity |
|---|---|
| 08.00 – 16.00 | Free Time |
| 18.00 – 21.00 | Transfer to Airport — Return to Indonesia |
Note: The schedule above is tentative. All times are approximate and subject to adjustment based on operational and institutional coordination requirements.
Submit to the track that best fits your work; inter-disciplinary papers are welcome.
Destination branding, sustainable tourism, service excellence, and customer experience.
Hybrid work design, leadership, cross-cultural management, and talent development.
Digital supply chains, Industry 4.0, automation, and process optimization.
Consumer behavior, digital marketing, green marketing, and brand strategy.
ESG reporting, fintech, inclusive finance, and financial governance.
Competitive advantage, organizational resilience, and data-driven decision making.
Inter-disciplinary papers and emerging topics in management are welcome.
Speakers will be announced soon. Stay tuned for updates.
All fees are in Indonesian Rupiah (IDR). Prices include proceedings and conference materials.
Minimum 3 papers from one university. Benefits include:
Offline fees include hotel accommodation and meals.
Prepare your manuscript following these requirements before submitting.
INSYMA has been held annually since 2003. Browse past editions below.
Venue in Bangkok, Thailand (details to be announced). Organized by Faculty of Business & Economics, Universitas Surabaya.
Email: management@unit.ubaya.ac.id
WhatsApp: +62 851-9089-9912
Website: insyma.org/insyma23
Office: Faculty of Business & Economics, Ubaya
Jl. Raya Kalirungkut, Surabaya, Jawa Timur, Indonesia
Bangkok Partners:
Shinawatra University – College of Arts and Sciences
Thai Global Business Administration Technological College