HR Skills Role and Physical Environment on Tourist Satisfaction in Tourism Destination

Nurjannah, Zakiyah Zahara

Tourist satisfaction is a cornerstone of the tourism industry, holding immense significance for destinations seeking to thrive in a competitive global landscape. However, this research aimed to identify the influence of HR Skills and Physical Environment on Tourist Satisfaction. This research uses quantitative methods, such as distributing questionnaires to 50 respondents who have visited Rumah Sunset 40 Cafe Resto and Villa, using the Accidental Sampling method. The collected data were analyzed using Statistical Package for the Social Sciences (SPPS) and analyzed using descriptive statistics (mean and standard deviation). The results showed that HR Skills and Physical Environment affect Tourist Satisfaction reaching 81.9%.

2024/06/15

Skills, Human Resource, Physical Environment, Satisfaction, Tourism

269

274

3047-857X

Proceedings of the International Symposium on Management (INSYMA)

Fakultas Bisnis dan Ekonomika, Universitas Surabaya

21