Building Loyalty in E-Commerce: The Role of Service Quality Factors in Indonesian Online Shopping Platforms
Dublin Core
Title
Building Loyalty in E-Commerce: The Role of Service Quality Factors in Indonesian Online Shopping Platforms
Creator
Andri Radiany, Alvian Ade Erwansyah, Rifqi Amrulloh
Proceedings Item Type Metadata
meta_title
Building Loyalty in E-Commerce: The Role of Service Quality Factors in Indonesian Online Shopping Platforms
Abstract/Description
The research explores how reliability, security, app design, and customer satisfaction influence loyalty in Indonesia's e-commerce platforms. Customer satisfaction emerges as the most crucial factor.
publication_date
2025/06/15
pdf_url
https://insyma.org/proceedings/files/articles/Alvian__Ade_.pdf
abstract_html_url
https://insyma.org/proceedings/items/show/340
keywords
Customer Satisfaction, Customer Loyalty, E-Commerce, Service Quality, Indonesia
firstpage
168
lastpage
173
issn
3047-857X
conference
Proceedings of the International Symposium on Management (INSYMA)
Volume
22
publisher_name
Fakultas Bisnis dan Ekonomika, Universitas Surabaya
no article
29
Files
Citation
Andri Radiany, Alvian Ade Erwansyah, Rifqi Amrulloh, “Building Loyalty in E-Commerce: The Role of Service Quality Factors in Indonesian Online Shopping Platforms,” Proceedings of the International Symposium on Management (INSYMA), accessed July 1, 2025, https://insyma.org/proceedings/items/show/340.