Social Media Marketing Implementation: Lesson Learn from Petung Park, Belik Village
Dublin Core
Title
Social Media Marketing Implementation: Lesson Learn from Petung Park, Belik Village
Creator
Andhy Setyawan, Naif Santoso, Grace Felicia Djayapranata
Proceedings Item Type Metadata
meta_title
Social Media Marketing Implementation: Lesson Learn from Petung Park, Belik Village
Abstract/Description
This qualitative case study investigates the role of social media in increasing visits and revenue at Petung Park, a rural tourism destination in Mojokerto.
publication_date
2025/06/15
pdf_url
https://insyma.org/proceedings/files/articles/Andhy_Setyawan.pdf
abstract_html_url
https://insyma.org/proceedings/items/show/397
keywords
Social media, tourism marketing, Petung Park, influencer collaboration
firstpage
527
lastpage
530
issn
3047-857X
conference
Proceedings of the International Symposium on Management (INSYMA)
Volume
22
publisher_name
Fakultas Bisnis dan Ekonomika, Universitas Surabaya
no article
86
Files
Citation
Andhy Setyawan, Naif Santoso, Grace Felicia Djayapranata, “Social Media Marketing Implementation: Lesson Learn from Petung Park, Belik Village,” Proceedings of the International Symposium on Management (INSYMA), accessed October 31, 2025, https://insyma.org/proceedings/items/show/397.