Purchase Decision Process and Types of Tourism Strategy

Abstract

In the decision process consumer as traveler something planning and preparation is problems that lead to a destination. Tourists The same case in point with consumer before get expected product will face a series problem related with product . Series problem is part from existence cause and effect and use product . Consumer need products and how the process follows when will get products. As well as the processes that will be happen after get desired product. There is a series activities carried out when consumer purchasing (consumer purchase decision process). Series activity the covering introduction problem (problem recognition), collecting information (information search), evaluation to alternative information (evaluation of alternatives), purchasing (purchase decision) and behavior after purchasing behavior (post purchase behavior). The process of taking decision purchase started from existence problem ( problem recognition ). Problem is factor driver For do something . Problem consumer related with existence needs and wants to brands and products. When somebody will traveling to something a place that is far away considered far away . So it is necessary tool transportation For reach place those . Needs to tool transportation is answer from existence problem reach place said . With thus can concluded existence problem is beginning from existence needs and wants to products that can finish problem .