The Influence of Learning Styles (Visual, Auditory, Kinesthetic) on Learning Productivity of SONIC Students in the Kampus Merdeka Curriculum at Universitas Kristen Maranatha

Raden Shafira Destiana, Wilson Bangun

Learning styles are the unique ways individuals comprehend, process, and retain information. Each person exhibits a distinct learning style, such as visual, auditory, and kinesthetic. Effective learning styles can impact student learning productivity in higher education by reflecting the outcome of an efficient and effective learning process. This study investigates the relationship between learning styles and student learning productivity in the Students' Innovation and Incubation (SONIC) program at Universitas Kristen Maranatha. By comprehending this correlation, it is anticipated that more effective learning strategies can be developed to enhance student learning productivity. The research method uses a quantitative approach; the sample is 60 students from the SONIC program. The analysis demonstrates that all questionnaire items are both valid and reliable. A simple linear regression analysis identifies a positive relationship between learning styles and student learning productivity, as indicated by the regression equation Y = 9.550 + 0.561X. This research implies the importance of understanding students' learning styles to improve learning effectiveness in higher education. It contributes to comprehending the connection between learning styles and student learning productivity. The outcomes of this study can serve as a foundation for devising more effective learning strategies in higher education, particularly within the SONIC program at Universitas Kristen Maranatha. By understanding students' learning styles, educational institutions can enhance students' learning productivity and facilitate their attainment of optimal learning outcomes.

2024/06/15

Learning Style, Learning Productivity, Education, Human Resource Management, Merdeka Belajar Kampus Merdeka (MBKM)

556

561

3047-857X

Proceedings of the International Symposium on Management (INSYMA)

Fakultas Bisnis dan Ekonomika, Universitas Surabaya

21