DIGITAL & AI · 15 pages
Digital Interaction, Customer Value, and Loyalty in Social Commerce: The Role of Customer Ethnocentrism
social media construct · social commerce construct · customer value
Proceedings of the International Symposium on Management (INSYMA) (Vol 23, 2026)
Papers
Search by title, author, keyword, or paper ID. Results are ordered alphabetically by title.
CONSUMER INSIGHT · 11 pages
Cash Flow Performance, Profitability, and Stock Return Persistence: Evidence from Indonesian Consumer and Agricultural Firms Using System GMM
Stock Return Persistence · Cash Flow per Share · Net Profit Margin
DIGITAL & AI · 5 pages
Determinants of AI Distrust Among Students in Innovation Learning
AI Distrust · Data Protection · Functional Distrust
CONSUMER INSIGHT · 11 pages
Consumer Psychology Mechanisms In Gimmick Marketing: A Systematic Literature Review on Their Impact on Purchase Decisions
Gimmick Marketing · Consumer Psychology · Purchase Decision
DIGITAL & AI · 5 pages
Exploration of Consumer Behavior towards Digital Marketing Strategies in Strengthening Brand Strategy A Study on Amanda Mart Consumers
Consumer Behavior · Digital Marketing · Brand Strategy
STRATEGY & MANAGEMENT · 8 pages
Research Trends on Determining Cost of Production for Strategic Decision-Making: A Bibliometric Analysis of Job Order and Process Costing Method
Bibliometric Analysis · Cost of Production · Job Order Costing
SUSTAINABILITY · 7 pages
The Effect of Green Marketing and Emotional Value on Repurchase Intention of Lifebuoy (A Study Among Public College Students in Malang City)
Green marketing · Emotional value · Repurchase intention
STRATEGY & MANAGEMENT · 8 pages
Bakery Business Strategy Development Through SWOT Analysis and Business Model Canvas
Family Business · SWOT analysis · Business Model Canvas
STRATEGY & MANAGEMENT · 5 pages
Remote Working and Work-Life Balance Among Young Professionals in Indonesia: A Qualitative Exploratory Study
remote working · work life balance · young professionals
DIGITAL & AI · 14 pages
The Role of Financial Access, Digital Literacy, and Innovation in Enhancing the Competitiveness of MSMEs in South Kalimantan
Financial Access · Digital Literacy · Innovation
SUSTAINABILITY · 7 pages
Green Self-Efficacy, Green Knowledge Sharing, and Sustainability Performance: The Mediating Role of Green Innovation
green self-efficacy · green knowledge sharing · green innovation
CONSUMER INSIGHT · 16 pages
Brand Matters, But So Does Style: Analysis of Fashion-Oriented Sports Footwear Purchase Decisions Among Consumers
brand image · rice · product design