CONSUMER INSIGHT · 5 pages
The Influence of Social Media Marketing and Packaging on Purchase Intention Toward Fore Coffee Among Instagram Users in Malang City
Social Media Marketing · Packaging · Purchase Intention
Proceedings of the International Symposium on Management (INSYMA) (Vol 23, 2026)
Papers
Search by title, author, keyword, or paper ID. Results are ordered alphabetically by title.
STRATEGY & MANAGEMENT · 4 pages
The Phenomenon of Budget Deficits and High SILPA: An Effectiveness Analysis of Regional Budget Management in Local Governments of East Java
Budget Deficit · Fiscal Decentralization · Regional Financial Management
DIGITAL & AI · 4 pages
The Role of Artificial Intelligence Recommendation Systems in Shaping Impulse Buying Behavior Among TikTok Shop Users in Indonesia
AI · TikTok Shop · Impulse Buying
DIGITAL & AI · 5 pages
The Role of Fear of Missing Out in Mediating the Effect of Digital Financial Literacy on Online Gambling Decisions
Digital Financial Literacy · Fear of Missing Out · Online Gambling Decision
DIGITAL & AI · 14 pages
The Role of Financial Access, Digital Literacy, and Innovation in Enhancing the Competitiveness of MSMEs in South Kalimantan
Financial Access · Digital Literacy · Innovation
STRATEGY & MANAGEMENT · 7 pages
The Role of Firm Size and Financial Leverage in Enhancing Firm Value: A Systematic Review of Empirical Studies
Firm Value · Firm Size · Financial Leverage
SUSTAINABILITY · 6 pages
The Role of Green Innovation on Firm Value Moderated by Digital Transformation in the Basic Industry and Chemical Sector Listed on the IDX
green product innovation · green process innovation · digital transformation
CONSUMER INSIGHT · 6 pages
The Role of Pet Owner Influencer on Social Media in Influencing Consumer Engagement, Attitude Toward Ads, and Purchase Intention on Pet Care Products
pet owner influencer · source credibility · content characteristics
STRATEGY & MANAGEMENT · 6 pages
Three Lines of Défense Model in the Risk Management Process of Higher Education Institutions
risk management process · higher education · ISO 31000
SUSTAINABILITY · 5 pages
TikTok as a Travel Inspiration Engine: A Netnographic Study of Indonesian Tourism Content
TikTok · travel inspiration · tourism marketing
DIGITAL & AI · 17 pages
Transformational Leadership, Work Engagement, and Employee Adaptability in Higher Education Institutions: The Moderating Role of Digital Readiness
Transformational Leadership · Work Engagement · Employee Adaptability
DIGITAL & AI · 6 pages
Transforming Entrepreneurship Education in Secondary Schools: A Systematic Literature Review of Digital Pedagogy and Character Building
Entrepreneurship Education · Secondary Schools · Systematic Literature Review